Community Empowerment with Business Model Canvas on Hijab Hampers (Case Study @hampershijabku)

Authors

  • Annisa Farah Tadayyana Wa Mutsaqqof Universitas Islam Negeri Prof. K.H. Saifuddin Zuhri Purwokerto, Indonesia
  • Infusvania Putri Prakasiwi Universitas Islam Negeri Prof. K.H. Saifuddin Zuhri Purwokerto, Indonesia
  • Dhanar Intan Surya Saputra Universitas Amikom Purwokerto, Indonesia

DOI:

https://doi.org/10.59247/jppmi.v2i6.102

Keywords:

Business Model Canvas, Hijab Hampers, Millennials

Abstract

The world of fashion for hijab is a promising business because more and more Muslim women are familiar with the hijab trend. Now more and more Muslim women are interested in wearing the hijab. There are many interesting tips and tricks on how to wear the hijab. This makes us see a great opportunity to open a hijab business. From these problems, the contribution of this community service is to get complete information about the canvas business model on hijab hampers. This community service uses qualitative analysis methods to find out how big the role of the Canvas Business Model is for startup businesses to design improvement businesses. The method used is descriptive qualitative. The result of this service is that the community, especially millennials, supports the existence of this almost hijab business because it is very helpful, especially for both formal and non-formal events.

Author Biographies

Annisa Farah Tadayyana Wa Mutsaqqof, Universitas Islam Negeri Prof. K.H. Saifuddin Zuhri Purwokerto, Indonesia

Department of Sharia Banking, Universitas Islam Negeri Prof. K.H. Saifuddin Zuhri Purwokerto, Indonesia

Infusvania Putri Prakasiwi , Universitas Islam Negeri Prof. K.H. Saifuddin Zuhri Purwokerto, Indonesia

Department of Sharia Banking, Universitas Islam Negeri Prof. K.H. Saifuddin Zuhri Purwokerto, Indonesia

Dhanar Intan Surya Saputra , Universitas Amikom Purwokerto, Indonesia

Departement of Informatics, Faculty of Computer Science, Universitas Amikom Purwokerto, Indonesia

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Published

2022-06-06

How to Cite

Annisa Farah Tadayyana Wa Mutsaqqof, Infusvania Putri Prakasiwi, & Dhanar Intan Surya Saputra. (2022). Community Empowerment with Business Model Canvas on Hijab Hampers (Case Study @hampershijabku) . Jurnal Pengabdian Dan Pemberdayaan Masyarakat Indonesia, 2(6), 208–214. https://doi.org/10.59247/jppmi.v2i6.102

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